Skip to main content

Fred Bear & Primos Announce Agreement

Hunting Call Innovator Will Primos and Fred Bear® Archery Announce 10-Year Agreement at ATA 2006.

ATLANTA, GA-- JANUARY 5, 2006-- Fred Bear® Archery and Primos Hunting Calls today finalized a long-term 10-year agreement with a ceremonial contract signing during the Archery Trade Association (ATA) conference and show in Atlanta.

On hand for the history-making event was Primos Hunting Calls founder and president, Will Primos, and Jim Allshouse, president of Escalade® Sports, parent company of Fred Bear® Archery.


"Today will cement months of discussion with Will and the Primos team, whose reputation as the world premier manufacturer of hunting calls and equipment along with his number-one rated Truth® About Hunting television show, Truth® video series and Team Primos pro staff is a natural fit for the archery innovation, history and ethical truths promoted by our company founder, the legendary Fred Bear," said Allshouse.

The trail blazed by the late Fred Bear, considered the father of modern bowhunting, admittedly was a major influence in Primos1 decision to partner with his namesake company, Fred Bear® Archery. The decade-long agreement that will establish the following:


--Fred Bear® Archery will become the sole provider of hunting bows for all Primos television (title archery equipment sponsor), video and pro staff.




--Starting in the Fall of 2006, Fred Bear® Archery will introduce the "Team Primos Series" of hunting bows for the 2007 product season.

Recommended


--Fred Bear® Archery will be licensed to feature "Team Primos Approved Products."

"Fred Bear and Will Primos are really kindred spirits, sharing a code admired by hunters and outdoorsmen around the world," commented Allshouse.

"Hunting ethics and conservation were really pioneered by Fred, who became a national advocate for both. Will, through his "100 Percent Fair Chase" slogan and equally well-known environmental and conservation concerns, is carrying on in Fred1s footsteps. We are delighted to have him with us for the next decade."

GET THE NEWSLETTER Join the List and Never Miss a Thing.

Recommended Articles

Recent Videos

Easton's Gary Cornum shows off the company's 2nd Generation Bowtruk Travel Bow Case. Available in three sizes, the new l...
Gear

Tethrd Makes Big Launch in 2023

Easton's Gary Cornum shows off the company's 2nd Generation Bowtruk Travel Bow Case. Available in three sizes, the new l...
Gear

Digital React One Pin: Fastest Setup Available

Easton's Gary Cornum shows off the company's 2nd Generation Bowtruk Travel Bow Case. Available in three sizes, the new l...
Gear

Moultrie Edge Pro: You're In Control

Easton's Gary Cornum shows off the company's 2nd Generation Bowtruk Travel Bow Case. Available in three sizes, the new l...
Gear

Three New Crossbows from Wicked Ridge

Easton's Gary Cornum shows off the company's 2nd Generation Bowtruk Travel Bow Case. Available in three sizes, the new l...
Gear

Primos Introduces 2023 New Products

Easton's Gary Cornum shows off the company's 2nd Generation Bowtruk Travel Bow Case. Available in three sizes, the new l...
Gear

The Best Gold Tip Arrow Yet

Easton's Gary Cornum shows off the company's 2nd Generation Bowtruk Travel Bow Case. Available in three sizes, the new l...
Gear

Going Live: Expanding the CELLUCORE Lineup

Easton's Gary Cornum shows off the company's 2nd Generation Bowtruk Travel Bow Case. Available in three sizes, the new l...
Gear

Bushnell Broadhead: Designed for Bowhunters

Easton's Gary Cornum shows off the company's 2nd Generation Bowtruk Travel Bow Case. Available in three sizes, the new l...
Gear

Rhino RTL-300: Perfect for All-Day Sits

Easton's Gary Cornum shows off the company's 2nd Generation Bowtruk Travel Bow Case. Available in three sizes, the new l...
Gear

Rocky Mountain Heads to the Horizon

Easton's Gary Cornum shows off the company's 2nd Generation Bowtruk Travel Bow Case. Available in three sizes, the new l...
Gear

Easton Sonic 6.0 Arrows: Available in Match Grade

Easton's Gary Cornum shows off the company's 2nd Generation Bowtruk Travel Bow Case. Available in three sizes, the new l...
Gear

An Even Better Easton Bowtruk in 2023

Petersen's Bowhunting Magazine Covers Print and Tablet Versions

GET THE MAGAZINE Subscribe & Save

Digital Now Included!

SUBSCRIBE NOW

Give a Gift   |   Subscriber Services

PREVIEW THIS MONTH'S ISSUE

Buy Digital Single Issues

Magazine App Logo

Don't miss an issue.
Buy single digital issue for your phone or tablet.

Buy Single Digital Issue on the Petersen's Bowhunting App

Other Magazines

See All Other Magazines

Special Interest Magazines

See All Special Interest Magazines

GET THE NEWSLETTER Join the List and Never Miss a Thing.

Get the top Petersen's Bowhunting stories delivered right to your inbox.

Phone Icon

Get Digital Access.

All Petersen's Bowhunting subscribers now have digital access to their magazine content. This means you have the option to read your magazine on most popular phones and tablets.

To get started, click the link below to visit mymagnow.com and learn how to access your digital magazine.

Get Digital Access

Not a Subscriber?
Subscribe Now

Enjoying What You're Reading?

Get a Full Year
of Guns & Ammo
& Digital Access.

Offer only for new subscribers.

Subscribe Now